Lady Gaga’s “GagaVille” Game
She’s always looking for new creative outlets, and
Lady Gaga has teamed up with the makers of Farmville to create a new version of the online sensation.
Beginning today (May 17) Little Monsters can unlock and listen to tracks from Gaga’s forthcoming album Born This Way. They can even create their own remixes.
Of the new initiative, the “Bad Romance” songstress told press, "Everything we've created has been in collaboration. From giving players a listen to unreleased songs as a reward for game play within 'FarmVille' to creating daily experiences in 'Words With Friends' that embody the album's messages and songs. We've had a lot of fun developing this program as a unique celebration of the album."
Zynga director Raquel DiSabatino explained, "It became evident early on that Gaga is as passionate about her fans as Zynga is about our players, and since so many of Lady Gaga's fans already play Zynga games, we knew it was a good match. With the Born This Way album launching on May 23, we found a great opportunity to create something together. Zynga is always focused on inventing new ways to entertain our players, and we're excited to bring them a unique experience in the games they love to play."
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